Paid media
Performance creative
Creative testing
User acquisition
Service
Unroll.me
How NielsenIQ slashed Paid Media CPAs by 75% with inBeat with a creative UGC strategy using TikTok ads.
The Challenge
When NielsenIQ re-released Unroll.me, an inbox decluttering app, they wanted to grow their userbase through social media buying quickly.
The Solution
A media-buying strategy built on a scalable user-generated content strategy.
75%
Reduction in CPA
100k +
Downloads/Month
6+
Figure spend / month